April 27, 2018

IN EXPRESS DELIVERY THE LEADER OF THE SOCIAL MEDIA IS YURTİÇİ KARGO

Jointly organized for the second year by Marketing Turkey and BoomSonar, the Social Media Awards Turkey, which evaluate social media performances of brands and agencies based on objective measures and empirical data, Yurtiçi Kargo, became the gold medalist in the data analytics category of the express delivery industry for the second time.

Jointly organized by Marketing Turkey ve BoomSonar, the Social Media Awards Turkey, which is the greatest and most comprehensive social media evaluation platform for brands and agencies, awarded Yurtiçi Kargo among 50 different segments as the best brand in the data analytics category within the express delivery market in content management.

Aiming to support efforts of brands and agencies in their work in social media and increase the level of quality in content and campaign management, the Social Media Awards Turkey’s data analytics awards evaluate all the brands in every major industry segment based on objective and data based criteria of which methodology relies on the results of SocialBrands social media brand indicies.

The main evaluation included social media work posted for the first time between April 1st, 2017 and March 12th, 2018 by the contestants. Both advertisers and agencies are awarded based on their successful contribution by BoomSonar’s social media brand index data and the jury of the organization, led by Nil Bağcıoğlu, the President of the Advertisement Agency Association.